22 year old south Londoner Fred Fredas dropped an intense new video for track ‘Ain’t Fooling Me’ this week. Directed by Yasmin Afifi, the video cleverly utilises a pair of fighting twins to highlight an internal struggle between a past and present self. Speaking on the video, Fred says the following:
“To summarise this video… when situations happen to us, we are constantly battling within ourselves. It feels as though we are trapped and the question we ask ourselves is…Will we allow the demon within us to prevail, or the love within us to prevail?”
Fred’s lyrics and accompanying visuals are a cut above the rest in this production. Watch it above.